Keep it Simple
By Walt Goshert on Feb 6, 2008 in Marketing Tactics
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I like simple.
1.Clean, easy-to-read design.
2. No screaming side-bar ads and clutter.
3. No Google Ads
4. Opt-In for RSS, email “Above-the-Fold”
5. Easy site navigation. Categories and monthly archives.
6. Good, solid useful content that I can scan and choose if I want to Bookmark.
Wanna see an example of “Simple”?
A clean, simple, professional, blog with useful content for online marketers.
Aaron… Golf Clap to you. Well Played!
Popularity: 3% [?]
4 Comment(s)
By
Dan Boddington
(Check me out!) on Feb 7, 2008 | Reply
Agreed, simple websites are often key to getting the most out of your content.
There are too many sites out there which may look pretty, but when it comes down to actually getting some useful information, or navigating your way around you can often find it difficult and your interest will drop.
Simple design can also be a benefit when optimising your site, John Krycek has written an interesting article on the SEO v Design arguement.
http://hostingbuzz.blogspot.com/2008/02/design-vs-seo-can-my-site-look-good-and.html
By
Walt Goshert
(Check me out!) on Feb 7, 2008 | Reply
Thanks Dan,
John’s article makes some good points.
1. You have 5 seconds to capture the visitor to your site, especially in a “Stumble” world.
2. It’s all about content. Your readers will not engage your content if the design is too confusing.
As Malcolm Gladwell states in blink:
Your readers are “listening with their eyes.”
By
Aaron
(Check me out!) on Feb 12, 2008 | Reply
Thanks for the golf clap, Walt!
By
Walt Goshert
(Check me out!) on Feb 12, 2008 | Reply
You’re welcome Aaron.
Simple is better.