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Berks Lancaster Business Directory has a new profiled business:
Custom Computer, with locations in Lancaster and Ephrata, PA is an Authorized Dell Dealer.
Custom Computer provides individual and business computer solutions, including networking, computer repair, and website design  in the Lancaster [...]

Popularity: 14% [?]

Your prospects don’t care about you. They don’t care about what you do, how you do it, what you call it, what you call yourself.
Sounds pretty harsh, doesn’t it?
Understand this:
Your prospects care about themselves. Their problems. Their concerns.
Your prospects will care about you when you care about them.
First.
To Turn More Prospects Into Paying Clients, You [...]

Popularity: 12% [?]

Help!!! I Know My Marketing Isn’t Working… But Where Do I Start?
OK…

Help Me…Help YOU!

Two years ago, I wrote an e-book for the Home Improvement market:
Design Your Ideal Client: A Simple 6-Step Blueprint
Recently, Adrian Keys, of JollyJo.org, left this comment on this post about fundamental marketing strategy and tapping into [...]

Popularity: 16% [?]

Have you ever looked up the definition of “lame” in the dictionary? Looking words up in the dictionary seems to be a lost art these days. But there’s hardly a better use of 5 seconds.
My dictionary defines “lame” as a pathetic lack of force and effectiveness. Doesn’t sound too good, does it?
Recently, I was introduced [...]

Popularity: 16% [?]

Ok… you want to grow your business.
Over the years, you’ve blown thousands of dollars on ads and marketing crap that while some of it worked, lots of it bombed, and the stuff that did work…
Well… you’re not quite sure why it worked, or you’re now scratching your head wondering why it’s suddenly turned limp and [...]

Popularity: 64% [?]

What’s going on here?
Anybody home?
This place sure looks like a mess…
Why are you screaming at me?… You don’t even know me!
Enough already with all the ads and Google Adsense… I’m looking for the “meat” that can help ME!
Check out Mike Sansone’s take on the “blink” your blog creates.
What are you doing to create the best [...]

Popularity: 8% [?]

Shirley and Bob Hanson at marketingplanfinancialadviser.com offer you 5 Key Marketing Strategies to make ‘08 GREAT:
1. Settle on The Who— Hone a keen focus on your Ideal Clients and Prospects
2. Get Rid of Slapdash Guesswork— Ask your clients. Listen. Give them what they want.
3. Find Out Where They Flock— Birds of a feather flock [...]

Popularity: 9% [?]

Here’s a concept that’s … so key… so critical… so fundamental… to your marketing thinking.

In his book, Getting Everything You Can Out Of All You’ve Got, Jay Abraham illustrates the difference between clients and customers.

He cites Webster’s definition to illustrate the difference:

Customer: one who purchases a commodity [...]

Popularity: 5% [?]

Are You ATTRACTING Who YOU WANT to Your Financial Services Practice?

Use the power of FOCUS and ATTRACTION in your business.
Here’s the formula to double triple or even quadruple your profits:
1. Identify your target market and double your profits.
2. Identify your niche market and triple your profits.
3. Identify your most profitable client and [...]

Popularity: 8% [?]

Can you handle the truth of what’s holding you back in building your practice?
Or, is it easier just to work like a dog and avoid it?
Maybe, just maybe, the answer to ATTRACTING all the clients you want is right inside you…
Authentic Marketing (and Success) Require You to Look Within
(Fabienne Fredrickson, The Client Attraction Expert, [...]

Popularity: 8% [?]